During the editing of what was supposed to be a twenty-minute short, it became clear that an important chapter of gaming history was still being written, and that a feature-length documentary about Mojang's first year would make a powerful statement about what it means to create, release, and play games in the twenty-first century.

For the first time, viewers will be given an in-depth look at both the triumphs and the challenges faced by a studio during their first year in existence.  2 Player will analyze the unprecedented success of Minecraft, gain insight into its impact from journalists and industry professionals, and meet the fans whose lives have been changed by the game.

Using the short as a proof-of-concept, 2 Player is turning to the revolutionary fundraising site Kickstarter.com to completely finance the film's production over the course of the next year. By sourcing the budget from the game's immense fanbase, it empowers the consumer to vote for content they want with their wallets and fosters a more direct relationship between themselves and the final product.

To incentivize donors, 2 Player is reuniting with merchandising team Fangamer to produce a wide variety of exciting rewards -- all of them exclusive to this four-week campaign period. Among these, backers at various levels can expect a specially packaged "Supporter Edition" DVD of the finished film, a walking "Creeper" wind-up toy, a “Box Pig” piggy bank, poster prints of in-game landscapes, or a real pickaxe mounted on a commemorative display plaque that's been autographed by the entire Mojang team. The most generous donor(s) even has the opportunity to travel to Sweden and spend a day at the Mojang office with Markus and the team. All backers will be granted access to exclusive video content and updates from 2 Player Productions on the film's production blog.

The Kickstarter page features the first six minutes of the twenty-minute short as well as all relevant info about the project: 
www.tinyurl.com/minecraftdoc

The full twenty-minute short premiered as an exclusive on Gametrailers.com.